Preventing Plastic Pollution, one piece at a time
Discover our missionWorking in partnership with 18 organisations from across France and England, Preventing Plastic Pollution seeks to understand and reduce the impacts of plastic pollution in the marine environment. By looking at the catchment from source to sea, the project will identify and target hotspots for plastic, embed behaviour change in local communities and businesses, and implement effective solutions and alternatives.
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58 million tonnes
of plastic waste is generated by the EU every year

Around 80%
of the plastic in the oceans originally comes from litter in rivers.

By 2050,
there could be more plastics than fish in the sea

50%
of marine litter is made up of single use items

87%
of Europeans worry about the environmental impact of plastic

94%
of Europeans think that industry and retailers should try to reduce plastic packaging
A Little Plastic Goes a Long Way
Animation tracking the journey of plastic from source to sea